Last month (October 2023), I received an intriguing request through an agency – to create a promotional video for a branded pickleball paddle set. The initial point of contact provided me with very little information about the project's scope. When I inquired about the brief, all I got was a vague request for a one-minute promotional video for the product. It quickly became apparent that the client was ill-prepared, and it appeared that I would be responsible for everything from scripting to the final product. To make matters more challenging, the client's budget was not ideal, as they initially approached the agency with a "per hour" rate for video production.
In the digital age, small businesses face an increasingly competitive landscape. To thrive and stand out in this crowded marketplace, it's essential to leverage every available tool and platform. One such tool that has gained immense popularity in recent years is the short video presentation. These concise, engaging videos have proven to be a game-changer for small businesses, offering a powerful way to connect with their target audience. In this article, we will explore the importance of creating short video presentations for small businesses and how they can be a key element of your marketing strategy.
Dubai, September 18, 2023 - The Filipino Social Club, a prominent Filipino civic nonprofit organization under the jurisdiction of the Dubai government's Community Development Authority (CDA), is elated to announce the successful conclusion of its Officers Oath-Taking Ceremony. The event unfolded on September 17, 2023, amidst grandeur, at the Swissotel Al Murooj in the heart of Downtown Dubai. This monumental event marked a turning point in the organization's history, introducing a dynamic ensemble of leaders wholeheartedly dedicated to advancing its mission and serving the community.
The Filipino Social Club in Dubai welcomed a new wave of leadership during the Annual General Meeting held on August 6, 2023, at the Pullman Dubai Creek City Centre Hotel. The gathering marked a pivotal moment for the club, as they elected a new President and Board of Directors who will steer the organization through the years 2023 to 2025.
The Filipino Social Club in Dubai (FilSoC) is set to undergo a major transformation with the implementation of a new democratic election process for its leadership.